April 23rd, 2008
Online Revenue Growth Slows For Newspapers
“Newspaper publishers are seeing a significant slowdown in the growth rate of online revenue.”
That’s not all either - Print revenue has also plummeted in double digits for the first three months of 2008. Online classifieds have slowed while online display advertising is booming.
“Newspapers’ online classifieds are particularly vulnerable because most […]
March 20th, 2008
In an announcement that likely will not make A. Rooney happy, [I’m still researching A. Rooney’s last comment about this topic], QuadrantOne has more than doubled its size…
More newspapers join online ad system
“A group of newspaper publishers said Thursday it was joining an industry-backed online advertising sales effort aimed at winning more business from national […]
March 19th, 2008
That’s what CBS Television Stations Digital Media Group president Jonathan Leess told CNET News.com in this article;
CBS to bloggers: Install our widgets, and we’ll split the profits
Caroline McCarthy lets us know that: “CBS Television Stations has launched a new program to get its local news headlines onto blogs and social-media sites.
Called the CBS Local […]
March 19th, 2008
I’d tend to agree with the concept. How about you?
Financial Times In Depth tells us;
“Interviews with agency executives since the unsolicited $40bn offer for Yahoo was announced last month make clear that they and their clients welcome the prospect of a stronger rival emerging to Google.
“If we have two competitors, a duopoly is better than […]
March 15th, 2008
Thanks Seth For Staying Positive!
The mind set that is possible today in light of our economic news contains the ability to send many of us into a conservative shell or even into a deep isolationist negativity cave. Thankfully, there are those who can see the positives!
Opportunity of a Lifetime by Seth Godin;
“So, there’s plenty of bad economic news floating […]
March 10th, 2008
Anytime telcos or cable companies merge their efforts it becomes scary to me…
In this case, they’re doing it to target Google once again. All’s fair in love and profit eh?
Cable Firms Join Forces to Attract Focused Ads
“In an effort to slow Google’s siphoning of advertising dollars away from television, the nation’s six largest cable […]
February 21st, 2008
All of the three major search engines now have an accreditation program which, once completed, allows an individual or advertising agency to bow their chest out to prospective clients and rightfully so…
The latest addition to these offerings is Microsoft’s adExcellence becoming available in the UK. [H/T to Barry Schwartz at Search Engine Land.]
As Brad Geddes […]
February 15th, 2008
Four major U.S. newspaper chains, publishing papers including The Chicago Tribune, USA Today, the San Francisco Chronicle and the New York Times, launched an online advertising network today offering advertisers the means to book national campaigns through one portal, that will have a reach of as many as 50 million people a month across the […]
February 9th, 2008
I think it’s cool that someone, anyone, finds the worthiness of setting ethical, good conduct guidelines of any type! Certainly there are some organizations that could make use of a positive power of example…
IAB Defines Online Lead Generation Best Practices for U.S.-Based Advertisers and Publishers
Reflects Interactive Industry’s Commitment to Consumer Privacy and Protection
New York, NY […]
January 30th, 2008
No, I don’t think so…
Besides the obvious ramifications with the good folks who’ve busted their butts to put b5media together and make it work within their business model - it would simply pi** me off to think that someone is trying to get over on the comment system!
With the caveat that I might be wrong, […]
January 2nd, 2008
Is a really big if…
Of course, this is about being able to monetize “communication” in 140-character bursts on a messaging service. ???
“Once you have critical mass you can’t help but make a fortune. An absolute idiot with 10-20M users can make a ton of money. So, get to tens of millions of users and […]
December 22nd, 2007
On Thurs. December 20th, the IAB released the final Rich Media Measurement Guidelines. A quick read of what this was about;
“The guidelines determine at which point a rich media ad impression is counted. Rich media ads are in formats that permit users to interact with them, as opposed to simply being animated. Rich media ad […]
December 14th, 2007
Quotes and Comments
Google introduces “Googlepedia” and many think its to replace “Wikipedia” …
I’ll agree with those who say its business. Google is a business doing whatever it can to stay at the top of the heap. What is wrong with that? They offer us better tools and information and more opportunities to make money. What […]
December 8th, 2007
I’ve seen some pros and cons regarding Kindle: Amazon’s New Wireless Reading Device. I wasn’t giving it too much consideration until I “stumbled” into the associates area, clicked into the Kindle Shop, clicked further into The New York Times and began to read…
Kindle Newspaper Subscriptions
Your Kindle Newspaper is delivered automatically and wirelessly to your Kindle, […]