Feng, a member of the Inside Adwords crew, posted these on the 24th of January. I think they’re most worthy of passing on… thanks Feng.
Google Content Network Tips: Optimizing for a content network audience
Create separate search and content campaigns.
This will allow you to:
Optimize your ad groups and ad text specifically for content pages.
Target different audiences. […]
About Google Adwords
And motivated by a thread at the Warrior Forum;
What is placement-targeting?
“Placement targeting (formerly called site targeting) lets AdWords advertisers choose individual spots in the Google content network where they’d like their ads to appear. A placement might be an entire website or a subset of a site, such as only the sports pages […]
Offer valid until 12/31/2007, from Google Adwords;
“Very often, your customers and prospective customers begin their search for a service or product on Google. When you target prospective customers searching for just what you offer, you can get your business growing. Try Google AdWords for free and get $50 worth of free marketing for your business […]
From this post at Inside Adwords - Ten possible reasons you can’t see your ad on Adwords;
Your ad has been disapproved.
The keyword you used to search for your ad is not performing well and has become inactive for search.
Your ad rank is not high enough to allow your ad to show on the first page […]
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