Buying Or Selling Links That Pass PageRank?
Well… you probably won’t be anymore.
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Webmaster Guidelines Violations
Don’t promote unacceptable webmaster techniques.
“Advertising is not permitted for the promotion of cloaking, keyword stuffing, search engine spamming, and doorway pages. These unacceptable techniques and services are described in the . Ads and sites promoting such techniques will be disapproved.”
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Matt Cutts authored a wonderful piece explaining precisely why passing PageRank with paid links was not a wise thing to do because of how it affects Search Engine users. Old word - relevance, and rightfully so - to use Matt’s words “I think Google has done a relatively good job of aligning our users interests with Google’s interests, so that doing what is good for users or people on the web in general is also good for Google.”
Read Matt’s post and see for yourself what result you’d rather have - accurate as opposed to self-serving crap - which has led to;
“the AdWords folks have disabled ads for many queries such as “pagerank 8″ that would have shown ads before. I expect that we’ll probably disable ads for more “buy PageRank”-type queries as well.”
Many commenters have offered some revealing thoughts to Matt’s post - worth the read themselves. I especially liked this one from Brent;
“If Google decided to officially allow paid links, big budget sites would start buying links and it would be game over from there for all the webmasters who are currently for paid links. Why don’t people get that?”
There are many more… Matt has taken to answering comments at Blogoscoped and requesting reports of violations.
Tags: Disabled-Adwords-Ads, Google, Googles-Webmaster-Help-Center, Matt-Cutts, Paid-Links-Passing-PageRankRelated Stories
POSTED IN: Worth Passing Along
3 opinions for Buying Or Selling Links That Pass PageRank?
Simon Smith
Dec 5, 2007 at 5:25 pm
Personally i think google is getting a little too big for it’s boots! I regularly read the tips that James Brausch offers wih interest, but this will be another favorite resource of mine!
mark
Dec 5, 2007 at 7:21 pm
Simon, you’re very welcomed here, appreciate your time and comment.
Bernie Mac
Dec 7, 2007 at 8:33 am
I think the issue is junk content. Matt Cutts makes a good case for original rich content.
I’ve been using James Brausch’s tool ArtemisPro to produce more original accurate content to be found on the Internet.
Pages actually read by real people should determine the popularity of a site. No other criteria is necessary.
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