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September 9, 2024

A Beginner's Guide to PBN Links

When venturing into the realm of PBN links, it's essential to grasp the fundamental strategies behind this nuanced approach to SEO. As a beginner, you'll need to navigate through the intricacies of network setup, domain acquisition, and link building tactics. However, the real key to unlocking the full potential of PBN links lies in understanding the delicate balance between risk and reward. So, before you take the plunge into this advanced SEO technique, consider how mastering the art of managing PBNs can elevate your digital presence to new heights.

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January 29th, 2024

Why Is My Site Not Being Indexed by Google?

Did you know that Google processes over 3.5 billion searches per day? That's a massive audience and potentially a lot of traffic you're missing out on if your site isn't indexed properly.

You've likely poured countless hours into perfecting your website, crafting engaging content, and optimizing your SEO, yet you're left scratching your head, wondering why your site isn't showing up in Google's search results.

We're about to embark on a journey to uncover the possible reasons behind this issue and importantly, how to resolve it. So, hang tight, as we delve into the labyrinth of Google's indexing process.

Key Takeaways

• Keeping Google's webmaster guidelines is crucial for ensuring that your site is being indexed by Google.

• Website crawlability and accessibility issues can prevent Google from properly indexing your site. It is important to check for crawl errors, fix broken links, improve website speed, and optimize website structure and navigation.

• Blocking directives in the robots.txt file can also hinder Google's ability to index your site. Make sure that the robots.txt file is not blocking important pages and is properly formatted.

• Building high-quality backlinks and improving domain authority are essential for increasing the chances of your site being indexed by Google. Conducting a backlink analysis, reaching out to authoritative websites, creating valuable content, and monitoring and disavowing low-quality backlinks are effective strategies.

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July 14th, 2008

On A Personal Level - I Agree

Others may not but I do…

“Two and a half years ago, EFF sued AT&T on behalf of its customers, seeking to hold the telecom giant responsible for its craven complicity in the White House’s illegal warrantless wiretapping program.

Since then, the phone companies and their allies in Washington have spent tens of millions of dollars lobbying Congress to grant them retroactive immunity. They ran ridiculous fear-mongering attack ads against any politician who dared to oppose them. President Bush threatened to veto any bill that allowed EFF’s lawsuit to continue.”

Our rights as Americans are being wiped off the slate by this administration and the Telecoms because of - MONEY and the smoke screen of FEAR!

Help EFF Continue the Fight Against Warrantless Wiretapping

“We need your help to take the fight to the next level. We’re going to challenge Congress’s unconstitutional grant of immunity in our case against AT&T. We’re going to fight for a congressional repeal of immunity in the next Congress. And we’re going to file a new lawsuit against the government, challenging its warrantless surveillance practices, past, present and future.”

I’d like to remind you that Internet Marketing is not immune to this type of eavesdropping. Think about that…

The Electronic Frontier Foundation cares about our rights. Click through and make your own determination. To make a direct contribution you can go here.

By Mark -- 4 comments

July 12th, 2008

Google’s Conversion University - Outcomes

Helpful information from Google on many conversion techniques…

We now move on to “Outcomes” which is further broken down into;

• : “Website Optimizer allows you to test changes in the website content of your pages in order to determine what will be most effective in getting conversions. You choose what parts of a page you’d like to test — headline, image, promo text - and we’ll run an experiment on a portion of your site traffic to determine which content on your site users respond to best.”
• : “While it’s easy to set up experiments using Website Optimizer, each one will benefit greatly from a bit of preparation and planning before you begin. You’ll learn what works best for you after you’ve run a few experiments, but it’s always valuable to learn from others as well. We’ve provided a list of best practices and things to avoid when setting up your experiments.”
• : “Conversions aren’t always associated with actions in the browser - a user who finishes reading an article, for example, won’t trigger an event in the browser to indicate that she’s done. In this case, it may be useful to count a conversion after the page has been loaded in the browser for a certain amount of time.”
• : “If you have an e-commerce site with many products, chances are that you use templates to dynamically build each product page using content from a database. This scenario will illustrate how to experiment using dynamic content.”
• : “If you’d like to find out which variation encourages visitors to navigate deeper into your site from your landing page, Website Optimizer lets you specify multiple conversion pages for a single test page. In this case, you’re not concerned with the specific action that they’re taking, so much as that they’re taking action and not leaving your site after viewing your landing page.”

Once again, , including How To Improve your newsletter subscription rate, A/B testing in 5 minutes plus…

By Mark -- 0 comments

July 11th, 2008

eBay Not Sounding Quite As Contentious For The Moment

It seems like the bluster and bravado have calmed down. Possibly because of the current news…

eBay denied stay in LVMH case

The French Court of Appeals today denied eBay’s petition to stay an injunction issued June 30 by a Parisian court that requires eBay to halt all sales of four LVMH perfumes over any site worldwide that is accessible from France, according to an eBay spokesperson.

An eBay spokesman says the company “will comply as technically and humanly possible” with the injunction while it continues to pursue its appeal of the ruling.

In a statement, LVMH says that today’s denial of the stay “confirms the seriousness of the faults committed by eBay’s sites . . . and confirms the significance of the legal precedent set by the Paris Commercial Court’s Judgment on June 30, 2008.”

The change in the link policy has been put on hold. And neutral feedback won’t be counted as negative feedback. That’s quite a change in tune. Then again, $63 Million ain’t chickenfeed either. It ought to be enough to alter your tone, at least temporarily.

One might also suppose that this constitutes a series of losses which might also adjust the “volume” …

By Mark -- 0 comments

July 10th, 2008

RhymeZone Rhyming Dictionary and Thesaurus

“A language arts reference tool and comprehensive search engine for words. Includes the functions of a rhyming dictionary, thesaurus, and spelling checker, as well as an integrated full-text search engine for all of Shakespeare’s works and thousands of quotations and poems.”

Ever hear of RhymeZone? Me either… Check this out - what can you do with RhymeZone?

• Find rhymes: This function will return words that rhyme with the word you typed in.
• Find synonyms: This function will return words that are the same or similar in meaning to the word you typed in.
• Find anonyms: This function will return words that can mean the opposite of what you typed in.
• Find definition: This function will search for definitions of the word you typed in. It will also allow you to submit your query to other online dictionaries on the Web.
• Find homophones: This function will return words that have exactly the same pronunciation as what you typed in but are spelled differently.
• Find similar sounding words: This function will return words that have a pronunciation that’s similar, but not necessarily the same, as what you typed in.
• Match consonants: This option will return words that have the same pattern of consonant sounds. Phonetic, for example, will return fanatic.
• Find related words: This option will return words that are related in some important way to what you typed in.
• Find similar spellings: This option will return words in the dictionary that are spelled similarly to what you typed in. Use this feature to spell-check a word that you aren’t sure of.
• Match these letters: This option will return words and phrases that contain the letters you type in.
• Search for pictures: This function will search for kids-friendly pictures on the Web related to the word you typed in.
• Search in Shakespeare: This function will search all of Shakespeare’s plays and poems for your word.

By Mark -- 0 comments

July 8th, 2008

Google’s Conversion University - Onsite Behavior Analysis

Tons of helpful information from Google on many conversion techniques…

We move on to “Onsite Behavior Analysis” which is further broken down into;

• “One of the easiest, low-tech ways to make users stick around and look at your products or services is to catch their attention with an engaging headline. Recent research suggests that users decide to stay or leave your site in 8 seconds or less — in that short amount of time, headlines are the one piece of copy that users will actually read.”
• “A search box is a goldmine of information for you the site owner, because each time visitors search your site, they tell you in their own words what they are looking for. This article shows you five key ways you can use the data in your Google Analytics Site Search reports to understand visitor intent.”
• “Informative text is reassuring to visitors and it gives search engines something to crawl. Let’s look at five things you can accomplish with text.”
• “Segmentation is simply breaking your visitors into groups and examining traffic and conversion data for those groups.”
• “It’s easy to over-focus on driving traffic to your site while overlooking another equally important key to website ROI - content optimization. Make the time, money, and effort you’ve spent developing your online marketing pay off. Design a website that gets visitors to take action.”

And a bonus section - ; “Consider these six points as you assess the strengths and weaknesses of your current site and plan your re-design.”

By Mark -- 0 comments

July 7th, 2008

Michel Fortin’s Copywriters Library

This is a resource, for me, that doesn’t need to look pretty it simply needs to exist - and it’s Free! Wow…

Michel Fortin’s Copywriters Library

Response-Boosting Tips and Life-Enhancing Advice.

“Want to boost your response? Write killer sales copy? Attract qualified clients? Reach higher levels of success? Copywriters Library offers a variety of free teleseminars, books, recordings, reports, and resources to help you.”

These are from the front page of this great site;

• Gary Halbert Interviews
• Scientific Advertising - Claude Hopkins
• Power Positioning 10 Commandments - Michel Fortin
• John Carlton Interviews
• The Science of Getting Rich - Wallace Wattles
• Drop Your Goals - Michel Fortin

You have to check it out! “On this website you will find a variety of free books, reports, and recording made by some of the top copywriters, marketers, and entrepreneurs in the world.” These are the top folks in Internet Copywriting history!

By Mark -- 0 comments

July 7th, 2008

Google’s Conversion University

Tons of helpful information from Google on many conversion techniques…

It all begins with “Acquisition” which is further broken down into;

• : “Here are five ways Google Sitemaps can help you drive more potential customers to your site and improve the visibility of your content.”
• : “It’s easy to get caught up in keyword bidding wars. Don’t give in to this temptation. There’s a better way and it begins with finding a breakeven cost-per-click benchmark.”
• : “Here are five tips for targeting – and tracking – your ads effectively.”
• : “By looking at a single report in Google Analytics, you can see the ROI for each keyword you buy, spend confidently on the keywords that perform, and drop the ones that don’t. Here’s how.”
• : “You’d like more visibility for your site, and you’ve had a salesperson tell you about the benefits of buying a listing on her portal site. It sounds like a good deal, but how do you know? Here are a few tips that will help you make an informed decision.”

Conversion University is part of . (For those who didn’t know)

By Mark -- 0 comments

July 6th, 2008

Net Neutrality Links 07-06-2008

Now even encrypted traffic isn’t safe and the right’s delusion deepens…

Net Neutrality Debate Is Secretly All About Internet Television Net Pioneers Say
By MacRonin
David Clark, a senior MIT computer scientist who spent eight years as the internet’s chief protocol architect, argued that the focus on neutrality is misplaced, because the net hasn’t ever been pristine. The current debate, he says, is really a reaction to a coming tectonic collision between the cable industry’s traditional business model, and the movement of television onto the internet.

Sandvine calls net neutrality “laughable,” defends filtering
Ars Technica - Boston,MA,USA
As Sandvine puts in it a white paper on net neutrality (”A Broadband Wild West?”), “This over-subscription model is observed regularly in our modern life.

Supreme Court to Review Net Neutrality
All About Jazz - Philadelphia,PA,USA
The 9th U.S. Circuit Court of Appeals in San Francisco ruled against AT&T, saying the telecom company was setting its wholesale prices so high that the Internet service provider could not compete with the low prices AT&T charged in the retail market.

Read More

By Mark -- 0 comments

July 4th, 2008

Analyzing Your Headline Text

I told you there was value in every thread…

This is simply from a snippet gleaned from the forum - the thread was filled with much more!

Emotional Marketing Value Headline Analyzer

“This free tool will analyze your headline to determine the Emotional Marketing Value (EMV) score. As you know, reaching your customers in an deep and emotional way is a key to successful copywriting, and your headline is unquestionably the most important piece of copy you use to reach prospects.

Your headline will be analyzed and scored based on the total number of EMV words it has in relation to the total number of words it contains. This will determine the EMV score of your headline.

In addition to the EMV score, You will find out which emotion inside your customer’s your headline most impacts: Intellectual, Empathetic, Spiritual.”

By Mark -- 0 comments

July 3rd, 2008

There Will Be No eBay PayPal Only Requirement For Sellers In Australia

Ina Steiner again;

eBay Cancels Plans to Go PayPal-Only in Australia

“eBay has cancelled plans to go to a PayPal-only marketplace in Australia. It had intended to limit buyers and sellers to using its own payment service exclusively, but withdrew its notification to government regulators after the agency indicated its intention to prohibit eBay from doing so.”

In a refreshing comment by one of Auctionbytes readers;

“How refreshing it is to actually see a government in action whose primary interest is protecting its constituents rather than acting as a rubber stamp for the interests of big business.”

By Mark -- 0 comments

July 2nd, 2008

Australian Cake Eaten In France - eBay Wants It Both Ways

Dee makes an excellent point in her comment at eBay Ink…

Referencing the current results (subject to change) of the attempt to impose a PayPal only payment process on eBay Australia which eBay has been told by the Australian government it could not implement and the latest $63 Million fine by a French court for not properly policing the eBay site for counterfeits Dee reminded us;

eBay: In France - “today’s ruling is about an attempt by LVMH to protect uncompetitive commercial practices at the expense of consumer choice and the livelihood of law-abiding sellers that eBay empowers everyday.”

The ACCC in Australia to eBay: ‘‘consumers are in the best position to determine which service offers the best features… consumers are in the best position to decide which payment method is most suitable for them.”

eBay in France: “We believe that the overreach manifests itself through an attempt to impose, in France, a business model that restricts consumer choice through an anti-competitive business practice.”

Dee says: “Replace ‘in France’ with ‘in Australia’ and you’ve discovered eBay hypocrisy at its ugliest.”

Sorry folks, you still can’t have your cake and eat it too…

By Mark -- 2 comments

July 1st, 2008

Make Certain Your People Take Their Breaks!

And, if they punch a time clock, make sure they do that also…

From Steven Greenhouse at The NY Times;

Wal-Mart Faces Fine in Minnesota Suit

“A state judge in Minnesota has ruled that Wal-Mart Stores, the discount department store chain, violated state laws on rest breaks and other wage matters more than 2 million times and as a result could face more than $2 billion in fines. The judge has threatened to impose a $1,000 penalty for each violation.”

When I worked for Wally the point was made systematically and with certain definity - take your breaks and punch out and in. The only negative I could offer was the management’s anal vision of the few seconds or moments before or after the scheduled times to punch out or in, threatening write-ups or even termination for too many late or early punches.

“The judge also ruled on Monday that Wal-Mart owed $6.5 million to 56,000 current and former employees because of contractual violations, including a failure to give workers promised rest breaks at least 1.5 million times. The judge found that Wal-Mart managers in Minnesota had systematically broken the law by having employees take in-house training while off the clock.”

Never saw that happen but then again, I wasn’t spending all my time in the training room either.

The numbers in these suits across the country are a bit staggering in their enormity. Makes for an interesting read…

By Mark -- 0 comments

June 30th, 2008

eBay Not A Host But A Broker

One might arrive at any number of sub-titles for this news… for ex.;

eBay Does Battle With Two Foreign Governments or or eBay Willing To Display Arrogance In Australia and France.

The bottom line is a French court has ruled against eBay in a battle involving counterfeit Louis Vuitton products. To the tune of $63 Million (US).

Eliciting this response from LVMH: “The Paris commerce court’s verdict will make case law. For the first time in France it clearly states the principle under which auction sites that operate on the web have to ensure that their activities do not permit unlawful dealings. The court has dismissed as without foundation the argument used by eBay to exonerate itself that its clients are solely responsible for their illegal undertakings when transacting. eBay is not a host but a broker.”

Ouch - case law? Dismissed without foundation? Wow, without foundation - that’s pretty heavy.

eBay responded: “We believe that this ruling represents a loss not only for us but for consumers and small businesses selling online, therefore we will appeal. It is clear that eBay has become a focal point for certain brand owners’ desire to exact ever greater control over e-commerce. We view these decisions as a step backwards for the consumers and businesses whom we empower everyday.”

Nice spin - I actually like it - blame everyone else and even include your buyers and sellers but exonerate yourself. Of course, it seems someone forgot that it wasn’t the brand owner that came to the ruling, it was a French Court!

By Mark -- 0 comments

June 30th, 2008

Mind-Mapping, MindManager, MindJet, MindJet Connect

From CNNMoney;

Getting your mind organized - and mapped

“Mind mapping” can help organize your brainstorms. This week, cult favorite Mindjet released a new, online tool for collaborative mapping.

This week Mindjet launched the first online-only version of MindManager, called Mindjet Connect. For $8.99 a month, users can collaborate with co-workers on the same mind map at the same time. A premium version, for $22.49 a month, adds Web conferencing and lets you turn Microsoft Office documents into mind maps.

From MindJet Connect: “Collaborate in real time over the Web. Now you can leverage MindManager on a secure, online environment – allowing you to collaborate around maps with anyone from virtually anywhere.”

Tell CNN if you’ve mapped your mind. Tell us below what your thoughts or successes with mind-mapping might be.

By Mark -- 2 comments

June 27th, 2008

BlinkWeb and Brad Callen - Free Professional Web Site Creation

Obviously a great deal of effort went into this tool…

Because it’s Brad’s I’d recommend it anyway but I think you might want to seriously take a look at this. Here’s some of the email Brad sent out;

A new website creation program that allows you to create truly professional looking websites with absolutely no website programming knowledge, whatsoever.

You can create sites that look identical to those created by professional web designers!

We’ve been working on it for more than 8 months now. We just opened up the site to the world and you can sign up for free and start making your own website right this very minute.

It’s getting rave reviews from some of the top marketers in the world and I truly believe it will revolutionize the way you do business online, as an internet marketer.

Go there and sign up for your free account now, and check out just how insanely easy it is to create a professional looking website… really! :-)

Here’s the link: BlinkWeb

By Mark -- 0 comments