Adsense Case study - FunnyVids.us
In the upcoming weeks I shall be posting to the Adsense Case Study category where I will be analyzing websites running adsense and advising the webmasters on how better to optimize their adsense adverts.
I will be advising in the following areas;
- Adsense placement
- Colors
- Blending
- Relevancy
The first case study will be a website that I have run for almost 2 years, a funny video web log.
Here is what my adsense looked like back in 2004.
Uggrrk. Ugly yes? Not blended, colors way off and just screams “I’M AN AD!”
Here’s what the current Adsense placement looks like. (Click for larger image)
Let’s sum up why this works better;
1) Link Unit at the top of the page, above the fold.
2) Vertical adsense bar on the right, alongside the content.
3) Adsense Link color matches my blog post link color
4) No borders, blends in with the content
Conclusion
I started with no knowledge of Adsense and my initial experiment was to think of adsense in a design way of thought. I matched the border color to my header image and the result was an advert that stood out like a sore thumb.
Over time I have learnt the secrets, match link color, blend blend and blend.
Oh and relevant, unique content helps too. If I have to tell someone what the “ultimate” tip is, its that content = the key to Adsense success.
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POSTED IN: Adsense Case Studies
6 opinions for Adsense Case study - FunnyVids.us
Liz Strauss
Jun 21, 2006 at 11:41 am
So I guess the young wisdom that if you blend too much people don’t see them is naive. (I don’t use Adsense.) I suspected so.
sellsius° real estate blog » Blog Archive » Money Links
Jun 29, 2006 at 4:36 am
[…] 25 New Ways to Use RSS (Lab.arc90) A-Z of Professional Blogging (ProBlogger) Doodle and draw yourself towards a commission with Quickmaps (Real Estate Blog Pro) The Art of the Start Video (blog.guykawasaki) Free Adsense EBook (MyMoneyBlog) BloggerCon: Bloggers and Money (ZDNet.com) Outline Notes here. Adsense Case Study:FunnyVids (Workboxers) Don’t Be Fooled: 421A Tax Abatement (UrbanDigs) Listen to this podcast […]
sellsius° real estate blog » Blog Archive » Money Links
Jun 29, 2006 at 4:36 am
[…] 25 New Ways to Use RSS (Lab.arc90) A-Z of Professional Blogging (ProBlogger) Doodle and draw yourself towards a commission with Quickmaps (Real Estate Blog Pro) The Art of the Start Video (blog.guykawasaki) Free Adsense EBook (MyMoneyBlog) BloggerCon: Bloggers and Money (ZDNet.com) Outline Notes here. Adsense Case Study:FunnyVids (Workboxers) Don’t Be Fooled: 421A Tax Abatement (UrbanDigs) Listen to this podcast […]
Rickard Liljeberg
Aug 3, 2006 at 10:31 pm
I sorry but I just don’t agree.
I think that is hurting the site in the long run.
Yes people will still find the site, they will be more likely to click an ad because they don’t at that moment realize it’s an ad.
But people will be alert on your site and be sceptical of everything to make sur it’s not a trick to make them click an ad.
The alternative is having ads that stand out enough to make everyone realize they are adds, and then feel that they can relax on your website and that they arn’t being tricked into anything.
That probably mean that they are more prone to come back and send the link to someone they know thus giving you more clicks in the long run.
Now if you have a site where the content is good enough to make people find the site in google or come there by other reason but not good enough to make them come back or send it to friends.
In my opinoin then you have failed with the site, then you don’t have good enough content and that is what you should focus on.
A site can be driven for the money but the owner should always want it to be top notch with great content no matter if you make money or not. That is the only way to have good content in the long run.
Rickard Liljeberg
Aug 3, 2006 at 10:36 pm
Sorry must have been drugged or something, that was the most horrible piece of English I’ve ever seen.
Hope you still get the jab of it.
Adsense Case study - FunnyVids.us - Make Money with Google Adsense
Aug 12, 2006 at 3:09 am
[…] Original post by Jamsi and Adsenser Written by on June 21st, 2006 with no comments. Read more articles on Adsense. […]
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