Microsoft has been testing its ambitious new platform for selling all kinds of online advertising, called adCenter, since last spring. Right now, the company said about 25 percent of the sponsored links that accompany regular search results on its MSN Search site are from adCenter, but that will grow to 100 percent by the time […]
The advantage of running so many sites is that I get to experiment with many different ad formats and placements. This goes a long way in helping me see what is effective and relaying this information to my sponsors. Sure they can see their individual CTR (click-through rate), but they aren’t able to compare how […]
Just wanted to let the WB readers know that I am offering a year’s worth of advertising on Whitespace for the low price of $1,200. Why so low? Well it’s time to get some people into the ad network to be guinea pigs and I also am going to run test over the year on […]
The money in the business is definitely in creating content on sites you own, or providing a valuable service to networks that do that (like Blogads, or FeedDemon, etc)– but I see 9Rules as a bit murky and in-between.
– Jake Dobkin
In this entry at Blogebrity, Jake Dobkin of Gothamist fame and I have gotten into […]
Well as some of you may or may not know but Mr JOAB cowboy up and left fine fools for .. wait for it .. his own blog network titled “Erati” !
Heck I can’t even spell that.
Erati is a division of BlogMedia. This confused the hell out of me so let me break it […]
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