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May 29th, 2008

Blind-Sided By Wal-Mart

Whoops… “somebody” might not have been as aware as they were supposed to have been.

Watch Out Craigslist and Kijiji, Wal*Mart’s Coming!

Walmart Launches Online Classifieds Powered by Oodle

“We recently launched Walmart.com Classifieds beta to provide additional opportunities for our customers to save money and live better. This free, community-based resource allows customers to buy and sell […]

By Mark -- 2 comments

March 19th, 2008

Google Rival Might Be Best For All?

I’d tend to agree with the concept. How about you?
Financial Times In Depth tells us;
“Interviews with agency executives since the unsolicited $40bn offer for Yahoo was announced last month make clear that they and their clients welcome the prospect of a stronger rival emerging to Google.
“If we have two competitors, a duopoly is better than […]

By Mark -- 0 comments

February 27th, 2008

Record Internet Advertising Revenues In 2007

Internet Advertising Revenues Again Reach New Highs, Estimated to Pass $21 Billion in 2007 and Hit Nearly $6 Billion in Q4 2007
Full-Year 2007 and Q4 Results Continue Industry’s Record-Breaking Year-on-Year and Quarter-on-Quarter Growth, According to IAB and PwC
NEW YORK, NY (February 25, 2008) – The Interactive Advertising Bureau (IAB) and PricewaterhouseCoopers (PwC) today announced that […]

By Mark -- 0 comments

February 15th, 2008

QuadrantOne - Major US Newspaper Online Ad Partnership

Four major U.S. newspaper chains, publishing papers including The Chicago Tribune, USA Today, the San Francisco Chronicle and the New York Times, launched an online advertising network today offering advertisers the means to book national campaigns through one portal, that will have a reach of as many as 50 million people a month across the […]

By Mark -- 3 comments

January 7th, 2008

The Future Is About To Unfold

From TechNewsWorld by Anick Jestanun;
Mobile Advertising: Still in Wild, Wild West Phase
“In the weeks leading to Christmas, an online wine retailer gave 15 percent discounts to anyone who sent in a photo of its newspaper ad snapped with a camera phone.
SnapTell, the company helping Wine Enthusiast and other merchants offer such services, uses image-recognition software […]

By Mark -- 5 comments

November 13th, 2007

Speaking Of Internet Advertising!

It gets even better…
INTERNET ADVERTISING REVENUES IN Q3 ’07 SURPASS $5.2 BILLION, SETTING NEW HIGH
“The Interactive Advertising Bureau (IAB) and PricewaterhouseCoopers LLP (PwC) today announced that Internet advertising revenues exceeded $5.2 billion for the third quarter of 2007, representing yet another historic high for a quarter and a $1.1 billion increase, or 25.3 percent, over […]

By Mark -- 0 comments

November 11th, 2007

Ad Spending

Advertising is what makes the world go ’round eh? From the Facebook Ads article by Jessie Hempel found on CNNMoney;
“Facebook Ads follows an Oct. 24 announcement that Microsoft (MSFT) will take a $240 million equity stake in the site, valuing Facebook at $15 billion. The company is private and does not disclose numbers, but it […]

By Mark -- 0 comments